The Swiss-made Bamford B347 – Bamford AWG is an automatic monopusher chronograph with a very unique and vibrant Purple and black colourways with a 41.5mm black forged carbon fibre case.

The watch has many small details that have their own connotations and links to our Arabic and Phoenicien heritage.

First the 30min counter at 3 o’clock is decorated with one of the most recognisable patterns in Arabic and Islamic architecture : the Mashrabya pattern that is so elegant and delicate adding a fresh contrast to the vibrant dial.

You might be wondering what are those three scripts at the center of the dial – well these letters go back to the first alphabets in the world that were found in the town of Ugarit on Syria’s northern coast – The Phoenician scripts which refer to the current three letters we use in Latin alphabet A W G  – Latin & Arabic are  descendants of Phoenician script and we wanted to pay tribute to that heritage with this small reference on the dial and case back.

Back to the case: it is a 41.5mm black cutting-edge forged carbon fibre case housing a Sellita SW510 automatic movement combined with the bi-compax configuration of the SW510 movement.

The single push- button located at 2 o’clock provides the start-stop-reset function. As well as a 30 minute counter at 3 o’clock and date at 6 o’clock.

The Bamford B347 is paired with a purple rubber strap to match the dial but also comes with a black cordura strap with purple stitching. With quick release spring bars for ease of switching so the wearer can create different looks with these watches.

It is presented in a unique packaging, the AWG x Bamford London B347 is a 10-piece numbered limited edition and it retails at AED 11,500 (Exc VAT)

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