I contacted my dear friend Yousef from Mansour Jewelers in Dubai and explained my idea to him: ” Youssef, I have a crazy idea and I want you to make it happen for us” – ” I want to redesign the Nomos Zurich watch in a mint green dial color that pops and is very noticeable to the wearer with a cities disk customized for each of the collectors hometown cities”. His first answer was ” Not sure this will fly with Nomos, but let me try to push for it and get back to you”
1 month later, we had our first draft renderings of our 26 watches representing 6 countries and 12 cities – of which almost 10 piece uniques
When we saw the rendering we were ecstatic – I couldn’t believe that this project was going to happen and Nomos really did it for us. I went to Baselworld to meet with the team and to see their first prototype of the watch – I still remember them asking me: ” Hassan, are you sure this is the Green you want? everyone in the manufacture was starring at this dial, they have never thought Nomos would push its boundaries this far” – it was perfect: the right shade of green that pops, you cannot Not notice it, with a very light yellow font for the cities and the strong Red color for the HomeTown city. The watch was exactly what I have envisioned it in my head 3 months earlier.
When we saw the rendering we were ecstatic – I couldn’t believe that this project was going to happen and Nomos really did it for us. I went to Baselworld to meet with the team and to see their first prototype of the watch – I still remember them asking me: ” Hassan, are you sure this is the Green you want? everyone in the manufacture was starring at this dial, they have never thought Nomos would push its boundaries this far” – it was perfect: the right shade of green that pops, you cannot Not notice it, with a very light yellow font for the cities and the strong Red color for the HomeTown city. The watch was exactly what I have envisioned it in my head 3 months earlier.
6 more months passed by and the watches were ready – I decided to pay Nomos a visit in Glashutte with some of the collectors from the AWC to have a tour of their facilities and finally get to see our watches being assembled and completed.
I won’t tell you the details of how we made it to Glashutte!! just because it was an utter nightmare flying from London on British Airways to reach Berlin only with 6 hours delay and drive to Dresden for another 2.5 hours.
However, we made it , did a tour around the factory, met the watchmaker who assembled all our watches and even had the chance to witness the assembly of the last piece of AWC Nomos.
