BVLGARI ECLETTICA A LIVING DIALOGUE WITH ART

An ode to Bvlgari’s eclectic DNA, where artistic intuition and mastery culminate in an unprecedented selection of multimillion and transformable creations.

Bvlgari unveils Eclettica, a new artistic frontier in the world of High Jewelry and High-Jewelry Watches, expressing eclecticism as a way of creating beauty through vision, contrast and audacious imagination. Stemming from the fluid, ever-evolving dialogue Bvlgari weaves with art, the collection stands as the most daring manifestation of the Maison’s artsmanship — a concept coined by Bvlgari to embody the fusion of artistic intuition and visionary mastery — reaching unprecedented heights with 14 transformable creations, the highest number ever presented by the Jewelry Maison, and over 50 millionaire masterpieces.


Rooted in Rome’s layered beauty, this new chapter is a statement of intent: it draws from centuries of artistic languages to redefine what High Jewelry can be. Sculpture, painting and architecture become creative terrains where designers and artisans explore volume, light, color and structural audacity with that expressive freedom only Bvlgari embraces without limits.

The Roman Jeweler has always lived eclecticism as a creative method, rather than a style, transforming contrast into harmony as a natural expression of its essence. Since 1884, this philosophy of inclusion and reinvention has offered constant ground for innovation, embracing rupture, diversity and evolution as essential parts of its vision. From the founding vision of Sotirio Bulgari to the Maison’s aesthetic revolution and innovative codes introduced from the 1950s onwards, eclecticism has shaped every chapter of the brand’s identity.

Today, Eclettica elevates this legacy to a new artistic dimension where artsmanship unfolds as a shared creative pact between designer and artisan, a convergence of artistic experimentation and technical genius.
“This collection really represents us, because being eclectic is part of our DNA. Rome itself is eclectic — a place where centuries of art coexist, inspire each other and constantly generate new beauty. Eclettica distills this spirit: different worlds, different arts, converging into one unmistakably Bvlgari creative language. And it does so with unprecedented ambition: the High Jewelry creations as well as the exceptional number of multimillion masterpieces and transformable products demonstrate how far we are willing to push creativity, technique and imagination to redefine what High Jewelry and High-Jewelry watchmaking can be.” said Jean-Christophe Babin, CEO Bvlgari Group.

Eclettica engages with the breadth of artistic disciplines — sculpture, painting and architecture — to redefine the boundaries between High-Jewelry Watches and Art. Sculpture inspires tridimensional volumes that play with light and shadow. Painting offers a chromatic vocabulary where gemstones act as precious strokes of color, orchestrated in vibrant and unexpected harmonies. Architecture introduces rhythm, balance and proportion. Together, these languages merge into a unified creative method that expresses the Maison’s freedom in the eclectic pursuit of beauty.

Spanning across disciplines, Eclettica expands its artistic universe into High-Jewelry Watchmaking, where time is interpreted as a living form of art. Through exceptional gemstones, virtuoso jewelry craft and Swiss horological expertise, these timepieces reveal the full spectrum of Bvlgari’s eclectic identity.
“Bvlgari embodies eclecticism to the core. Eclettica represents an exceptional opportunity to reveal the Maison’s craftsmanship and DNA. It allows us to merge diverse styles, drawing upon our extensive watchmaking expertise and distinctive jewelry heritage. “Said Fabrizio Buonamassa Stigliani, Product Creation Executive Director.


A tribute to Rome’s celestial origins, the Notte Stellata Divas’ Dream High-Jewelry Watch in white gold brings to life the starry sky that witnessed the birth of the Eternal City in 753 B.C. Painting with gemstones and precious metal, its dial combines the shimmering depths of a black opal flying disc with a star-studded sky of snow-set sapphires and diamonds. This cosmic tableau is enhanced by a Milky Way of gemstones in different cuts and hues, while slender lines of yellow gold trace the astral map. Encapsulated under a domed glass — a poetic nod to Bvlgari’s signature cabochon cut — the dial behaves like a celestial painting meant to be admired from every perspective. The supple bracelet, inspired by the iconic Divas’ Dream fan motif drawn from the mosaics of the Baths of Caracalla, wraps the wrist in a fluid embrace of brilliance. Powered by the new manufacture Piccolissimo BVP 100 micro-movement, this timepiece transforms watchmaking savoir-faire into a wearable night sky.

A marvel of nature and mythology, the Pavone Bracelet High-Jewelry Watch in white gold celebrates the peacock, a recurring emblem throughout Roman art across the centuries. Through Bvlgari’s eclectic gaze, the sacred bird of Juno – symbol of beauty, pride and divine protection – becomes a vibrant creature within the Maison’s contemporary aesthetic vocabulary. Its hypnotic wheel of feathers is translated into a jewel of movement and volume, with the bracelet unfurling in a fluid fan of arabesques and curves, evoking the mosaic patterns of Rome’s Baths of Caracalla.

The peacock’s head tenderly frames the dial, while diamonds, rubellites and emeralds flow along the wrist in a choreography of color and light. Inside, the manufacture Piccolissimo BVL 100 micro-movement animates the creation from within, uniting jewelry artistry and watchmaking savoir-faire in a timepiece defined by its unmistakable sculptural presence.

A bold reimagination of Bvlgari’s ever-transformative icon, the Serpenti Dea Secret High-Jewelry Watch in white gold pushes architectural expression into a new realm of elegance and seduction. Inspired by the hexagonal aesthetic code of Serpenti, its newly conceived bracelet coils fluidly around the wrist: each link follows its natural curves, transforming structure into sensuality and geometry into fearless creativity.
Serpenti sheds its skin, yet never its legend: the snake’s head, crowned by marquise-cut emeralds and piercing emerald eyes, guards a secret dial set with pavé diamonds, preserving the mystery of time. Within this feat of architectural design lies the innovative manufacture Piccolissimo BVP 100 micro-movement – manually wound through a crown – an expression of watchmaking savoir-faire at its most refined. A fusion of mastery, art and time, shaped by the mystique of an eternal icon.

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