Ahmed Seddiqi & Sons, the leading luxury watch and jewellery retailer in the UAE, is pleased to unveil the Laureato 38mm Burgundy UAE Edition, an exclusive collaboration with independent Haute Horlogerie Manufacture, Girard-Perregaux.
Building on the success of the iconic Laureato model, that burst onto the watch scene back in 1975, the Clou de Paris of the new UAE special edition showcases a charming Burgundy dial, the perfect color to match the collection’s versatile philosophy.
Laureato, a contemporary icon
In 1975, Girard-Perregaux released a groundbreaking watch equipped with what was considered at the time a cutting-edge movement, the aptly named ‘Quartz Chronometer’. Completely developed in-house from the beginning, as was its design, the model immediately proved popular, especially in style-conscious Italy, one of the Maison’s most important markets at the time.
Since 1975, the octagonal bezel sits atop a circular base which in turn rests upon a tonneau-shaped case. The elaborate profile of the case freely engages with light, courtesy of its many facets and angles, producing pockets of brilliance and shade. In this instance, the special edition is adorned with 56 diamonds of 4 different sizes (~0.90 carat in total), accentuating this extraordinary interplay with light and offering an additional touch of refinement and sparkle. The sparkling appearance of the diamonds is complemented by the polished central links of the integrated bracelet, heightening the model’s overall lustre.
Drawing inspiration from a regional art form
Drawing inspiration from the local culture, the launch of this special edition sheds light on the art of Henna, a craft that has transcended generations, just like the Laureato design. For the campaign, Ahmed Seddiqi & Sons and Girard-Perregaux collaborated with Emirati artist, Dr. Azra Khamissa, on a customised Henna design inspired by the iconic octagonal shape of the Laureato.
Characterised by its deep and rich colour, the Henna design offers a bold interpretation of a classic geometrical shape, bringing it to life and highlighting the beauty of the art form in both the pattern and the know-how behind the timepiece.
Beauty on the outside
Housed in a 38mm steel case, the mid-size timepiece is endowed with a burgundy-coloured dial, enriched with a Clou de Paris motif. This sculptural pattern, composed of multiple pyramidal structures, imbues the dial with a three-dimensional appearance. The burgundy-coloured dial subtly plays with the light, becoming deeper or lighter depending on the angle.
“The new UAE special edition Laureato 38mm Burgundy represents the merging of an iconic design with a unique aesthetic that is bound to captivate our market. We are honoured to work with Girard-Perregaux on this timepiece, one that we are certain will represent a significant milestone in our journey together” said Mohammed Abdulmagied Seddiqi, CEO of Ahmed Seddiqi & Sons.
This dial featuring beautiful burgundy accents and craftsmanship, in line with the Maison’s unique ethos and aesthetic, also includes all Hindi numerals.
“Working with our partner Ahmed Seddiqi & Sons on the Laureato 38mm Burgundy was an exciting adventure. Their insights into horology, along with the rich historical heritage of this region of the world, came to life through this new timepiece. The result is a piece we are very proud of, bearing a truly unique signature,” said Patrick Pruniaux, CEO of Girard-Perregaux.
Beauty on the inside
Housed in a slender case, just 10.02mm in height, this special edition is equipped with an in-house self-winding movement, the Calibre GP03300. Visible via a see-through case-back, the movement is enriched with a plethora of refined details, perpetuating the Maison’s reputation for fine watches. The main plate is adorned with circular graining, while some components feature bevelling, mirror-polishing, satin finish, snailing, sunray finish and various engravings. The bridges are decorated with straight Côtes de Genève and the pink gold oscillating weight is embellished with circular Côtes de Genève. Lastly, the movement has a power reserve of at least 46 hours.
The Laureato 38mm Burgundy UAE Edition limited to 50 pieces is now available at select Ahmed Seddiqi & Sons boutiques across the UAE.
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