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THE GLASSBOX GOES PRECIOUS TAG HEUER UNVEILS THE TAG HEUER CARRERA CHRONOGRAPH IN A STRIKING PRECIOUS DESIGN, ADDING A NEW LOOK TO THE TAG HEUER CARRERA COLLECTION.

Los Angeles, LVMH Watch Week – January 21, 2025:
TAG Heuer is thrilled to introduce the next chapter of its legendary TAG Heuer Carrera collection, the TAG Heuer Carrera Chronograph in a precious iteration. This release brings forth two stunning new designs, each blending the precision for which TAG Heuer is known for with elegance. These timepieces capture the perfect harmony of luxurious craftsmanship and dynamic energy, offering a fresh and refined interpretation of the TAG Heuer Carrera’s iconic legacy while maintaining its timeless versatility.

The Glassbox Evolution: A Legacy of Innovation
Since its introduction in 1963, the TAG Heuer Carrera has set the benchmark for wristwatch chronographs, becoming a timeless symbol of precision engineering and elegance over the past six decades. Named after the legendary Carrera Panamericana Road race, Jack Heuer’s vision for the TAG Heuer Carrera quickly captivated racing enthusiasts and watch aficionados alike with its ultra-legible dial, classical profile, and groundbreaking precision.

In 2023, the Carrera celebrated its 60th anniversary with the re-introduction of the iconic glassbox design—a homage to Jack Heuer’s innovative use of a flange to display crucial information. The curved sapphire crystal not only enhances visibility but also preserves the essence of the original Carrera, marrying classic design with modern advancements.

TAG Heuer elevates the glassbox concept to new heights, unveiling a precious interpretation that integrates a diamond-set flange and chaton diamond indexes. This meticulous configuration ensures every detail, from the radiant diamonds to the craftsmanship of the dial, is showcased with supreme clarity from any angle on the wrist, much like the perfect legibility of the dial.

Protected under the domed sapphire crystal, these diamonds retain their brilliance – to be fully appreciated from all perspectives – standing as a lasting testament to the enduring quality and sophistication of TAG Heuer timepieces.

Preciousness Meets Sporty Energy in the TAG Heuer Carrera
This new TAG Heuer Carrera Chronograph debuts in two stunning variations. One in the TAG Heuer Carrera’s signature blue and the other one in a delicate powdery pink. These colors create a cohesive narrative within the collection, reflecting the feminine sophistication and versatile and timeless appeal of the collection.

The circular-brushed finish of the dial adds depth and texture, drawing the eye into its captivating design. This finish ensures that the surface remains legible under varying light conditions. The dial is structured around a bi-compax layout, where the subdials are thoughtfully arranged to maintain both functionality and aesthetic balance. The rhodium-plated hands offer impeccable clarity and precision in timekeeping, while a discreet date window at 6 o’clock ensures that all essential information is readily accessible without disrupting the dial’s harmonious symmetry.

Elegance is subtly woven into every aspect of these timepieces. The diamond-set flange, adorned with 72 diamonds totaling 0.45 carats, adds a layer of sophistication to these timepieces, exuding luxury.

The 11 chaton diamond indexes, totaling 0.107 carats, curve gracefully along the inner flange, further enhancing this sense of preciousness. The curved indexes follow the arc of the inner flange, showcasing a continuity in design that reflects TAG Heuer’s commitment to consistency and excellence.

Completing these watches is a strap that combines style with versatility. The signature blue model is paired with a dark blue alligator leather strap, while the powdery pink version comes with a matching calfskin leather strap. Both straps feature an interchangeable mechanism, allowing wearers to easily switch between looks depending on the occasion. The straps also boast a subtle pearlescent effect, adding a luminescent quality that complements the watch’s luxurious design.

Additionally, two other strap options, a white alligator and a gray alligator strap, will be made available to add versatility to this release, both available in flagship stores and online. These straps, equipped with the CAPSA interchangeable system, are a perfect addition to this launch, further strengthening the elegance of the timepieces.

These new models introduce a refined and feminine expression of the Carrera spirit while maintaining a versatile appeal, thanks to their 39mm case size and balanced design.

A TAG Heuer Standard in Precision
At the heart of these new timepieces lies the TH20-00, TAG Heuer’s in-house chronograph caliber. An evolution of the Heuer 02 movement, the TH20-00 features a vertical clutch, column wheel, and bidirectional automatic rewinding, ensuring high precision, an impressive 80-hour power reserve, and a five-year extended warranty. The open caseback reveals the new finishings on the calibre, the new shield-shaped rotor, and the bidirectional mass, demonstrating the technical prowess that defines TAG Heuer’s watchmaking excellence.

With the launch of these new TAG Heuer Carrera Chronograph variations, the Maison expands its chronograph territory into a precious signature, presenting timepieces that are both a continuation of the Glassbox design and an evolution that introduces a refined expression to the core range.

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