Swatch celebrates Audemars Piguet’s iconic Royal Oak with a collection of eight cheerful and colorful Bioceramic models in a pocket watch format inspired by the Swatch POP. Audemars Piguet and Swatch unveil the Royal Pop, a groundbreaking watch collection that…
Le Brassus, 6 May 2026 – In continuation of its longstanding dialogue with sport, Swiss Haute Horlogerie manufacturer Audemars Piguet enters the world of padel through a global partnership as Official Timekeeper of the Qatar Airways Premier Padel Tour and…
Le Brassus, February 2026 – Swiss Haute Horlogerie manufacturer Audemars Piguet is pleased to introduce Calibre 6401 – a new selfwinding chronograph movement developed for enhanced precision, reliability and visual refinement. Marking a technical milestone in the Royal Oak’s evolution,…
Le Brassus, February 2026 – Swiss Haute Horlogerie manufacturer Audemars Piguet is delighted to unveil its new in-house selfwinding perpetual calendar openworked movement, Calibre 7139, which offers a modern take on this classic complication and the age-old artistry of openworking.…
Le Brassus, February 2026 – Swiss Haute Horlogerie manufacturer Audemars Piguet is pleased to unveil its new Neo Frame Jumping Hour watch. Inspired by the Streamline design movement, this rectangular timepiece with vertical gadroons debuts the Manufacture’s first selfwinding jumping…
Marking a century and a half of horological excellence, Swiss Haute Horlogerie manufacturer Audemars Piguet is pleased to unveil the 150 Heritage pocket watch – a creation that celebrates the history of humankind, bridging centuries of astronomical observation, technical mastery…
Swiss Haute Horlogerie manufacturer Audemars Piguet is pleased to inaugurate a new manufacturing site in Le Brassus as part of ongoing celebrations for its 150th anniversary. Named the Arc, the 23 700m² facility brings together local production teams under one…
Le Brassus, 10 September 2025 – As part of its 150th anniversary celebrations, Swiss Haute Horlogerie manufacturer Audemars Piguet is delighted to unveil three vibrant stone dial references in the Code 11.59 by Audemars Piguet collection. The limited-edition trio, based…
AUDEMARS PIGUET ACQUIRES A MAJORITY STAKE IN INHOTEC SA Le Brassus, August 13, 2025 -Audemars Piguet acquires a majority stake in lnhotec SA to preserve and strengthen the Swiss watchmaking industrial ecosystem and its own industrial independence. Audemars Piguet has…
For 150 years, Audemars Piguet has been beating to the tune of complicated mechanisms. Driven by a shared passion and a free spirit, generations of talented watchmakers and craftspeople have worked together to push the boundaries of their craft, surprising…
Le Brassus, February 2025 – Swiss Haute Horlogerie manufacturer Audemars Piguet is pleased to reveal the Royal Oak Perpetual Calendar Openworked “150th Anniversary” limited edition, reflecting the brand’s rich legacy in design, material and technical exploration. This timepiece is the…
Le Brassus, April 2025 – Swiss Haute Horlogerie manufacturer Audemars Piguet is happy to unveil a new ceramic shade inspired by the iconic “Bleu Nuit, Nuage 50” colour developed in 1972 to adorn the dial of the first Royal Oak…
Known for its clarity, the distinctive shade of the Vallée de Joux’s night sky has fuelled the imagination and creativity of Audemars Piguet’s artisans for generations. It was this deep blue hue that inspired Gérald Genta to replicate it for…
Le Brassus, February 2025 – Swiss Haute Horlogerie manufacturer Audemars Piguet is pleased to unveil a limited edition of the Royal Oak Concept Flying Tourbillon dedicated to the Middle East. Featuring a futuristic CFT carbon case middle, a black ceramic…
ERGONOMICS MEETS PERFORMANCE IN AUDEMARS PIGUET’S NEW PERPETUAL CALENDAR To mark the beginning of its 150th anniversary celebrations, Swiss Haute Horlogerie manufacturer Audemars Piguet is delighted to unveil a new generation of selfwinding perpetual calendar movement, Calibre 7138, which for…
The new 43 mm limited edition Royal Oak Concept Tourbillon designed in collaboration with KAWS explores new creative territories. Fully crafted in titanium, the timepiece is imbued with the aesthetic DNA of the New York-based artist, who has placed a…
Le Brassus, November 2024 – Swiss Haute Horlogerie manufacturer Audemars Piguet is pleased to unveil three of the highly creative timepieces dedicated to the Middle East. These special editions were conceived in collaboration with loyal collectors from the United Arab…
Le Brassus, August 2024 – Swiss Haute Horlogerie manufacturer Audemars Piguet is pleased to reveal three Royal Oak Offshore models with very different aesthetics. These Selfwinding and Selfwinding Chronograph novelties in 37 and 43 mm present a diversity of materials,…
MINI YET MIGHTY The Mini Royal Oak is back with three 23 mm models in 18-carat yellow, white or pink gold. Inspired by the Manufacture’s rich history of miniature and jewellery watches, this trio of petite watches offers a creative…
Le Brassus, March 2024 – Swiss Haute Horlogerie manufacturer Audemars Piguet is pleased to unveil a new version of its Royal Oak Frosted Gold Selfwinding model, which comes in a 37 mm case crafted entirely from 18-carat yellow gold. The…
Le Brassus, March 2024 – Swiss Haute Horlogerie manufacturer Audemars Piguet is proud to unveil a new polychrome ceramic, marking a first in the watchmaking industry. The chroma ceramic, which features an unprecedented camouflage aesthetic, was developed by Audemars Piguet’s…
Le Brassus, March 2024 – Swiss Haute Horlogerie manufacturer Audemars Piguet unveils a brand-new version of its Royal Oak “Jumbo” Extra-Thin Openworked (Ref. 16204). Already presented in pink gold, yellow gold and steel, the 39 mm collection expands today with…
Le Brassus, March 2024 – Swiss Haute Horlogerie manufacturer Audemars Piguet is delighted to present a new Royal Oak Offshore Selfwinding reference in 43 mm with a sporty two-tone design, combining a stainless steel case with a blue rubber-coated bezel.…
Le Brassus, March 2024 – Swiss Haute Horlogerie manufacturer Audemars Piguet is pleased to present two new Royal Oak Selfwinding timepieces in 34 mm diameter, offering elegant looks. The first model is executed in 18-carat pink gold and enriched with…
Le Brassus, March 2024 – Swiss Haute Horlogerie manufacturer Audemars Piguet is happy to unveil two new variations of its Royal Oak Selfwinding Flying Tourbillon, introducing new dial aesthetics. Executed in stainless steel or 18-carat pink gold, these two 41…
Le Brassus, March 2024 – Swiss Haute Horlogerie manufacturer Audemars Piguet presents a new variation of the Royal Oak Selfwinding Chronograph in 41 mm, crafted in 18-carat yellow gold. This design echoes the colours and materials introduced in 2022 with…
Le Brassus, March 2024 – Swiss Haute Horlogerie manufacturer Audemars Piguet unveils a new iteration of its Royal Oak Selfwinding Flying Tourbillon Extra-Thin (RD#3) in 37 mm, for the first time executed in 18-carat white gold. The aesthetic of the…
Le Brassus, March 2023 – The Swiss Haute Horlogerie manufacturer Audemars Piguet is delighted to unveil two new versions of its 37 mm Royal Oak Selfwinding executed in a choice of 18-carat pink or white gold. The white gold iteration…
Le Brassus, March 2024 – Furthering its material exploration, Swiss Haute Horlogerie manufacturer Audemars Piguet is delighted to introduce its very first timepiece crafted in sand gold, a new 18-carat gold alloy conferring rich plays of light. Hovering between white…
Le Brassus, March 2024 – Swiss Haute Horlogerie manufacturer Audemars Piguet is pleased to unveil seven new Code 11.59 by Audemars Piguet references in 38 and 41 mm, all in 18-carat pink gold. Designed to fit all wrists, these models…
Le Brassus, March 2024 – Swiss Haute Horlogerie manufacturer Audemars Piguet has teamed up with American singer, guitarist, watch collector and longstanding friend of the brand John Mayer to design the last iteration of the Royal Oak Perpetual Calendar equipped…
Swiss Haute Horlogerie manufacturer Audemars Piguet is delighted to announce the opening of its new AP House on Via Bagutta, in one of Milan’s most prestigious neighbourhoods, seven years after the AP House concept made its debut in this famous…
After a few days of closure, the Audemars Piguet boutique in New York reopened this morning with a surprising new look following the takeover by Cactus Jack that imposed its aesthetic codes on the interior and exterior. The occasion for…
Le Brassus, 19 November 2023 – Swiss Haute Horlogerie manufacturer Audemars Piguet is delighted to have participated in the Dubai Watch Week that took place from 16 to 20 November 2023 at the gate of the Dubai International Financial Centre…
Swiss Haute Horlogerie manufacturer Audemars Piguet presents two new fully set limited editions of its 39 mm Royal Oak “Jumbo” Extra-Thin model. While the first timepiece is crafted in 18-carat white gold and decorated with 1,528 brilliant-cut diamonds, the second…
A CONTEMPORARY TAKE ON TRADITION The Swiss Haute Horlogerie manufacturer evolves the Code 11.59 by Audemars Piguet collection with a new Selfwinding Flying Tourbillon Chronograph. For the first time ever, Audemars Piguet dares to combine the classicism and prestige of…
AWG climbing Annapurna South up 4,130m with Chopard