Leica has a new Watch!!

Leica presents the LEICA L1 and LEICA L2 watch models 3 months ago; in Wetzlar, I had the privilege to witness the launch of two new watches from the giant camera and lens maker Leica: the LEICA L1 and LEICA…

Leica presents the LEICA L1 and LEICA L2 watch models 3 months ago; in Wetzlar, I had the privilege to witness the launch of two new watches from the giant camera and lens maker Leica: the LEICA L1 and LEICA…

Casio Computer Co., Ltd. announced the latest addition to the Master of G line of G-SHOCK shock-resistant watches, which are designed for use in the most extreme conditions. The new MUDMASTER GWG-2000 is the first G-SHOCK to be built with…

December 21, 2021 ahead of an anticipated Christmas break; we have decided to launch our very exclusive and Limited Edition of 10 pieces only with Bamford Watch Department in London The Swiss-made Bamford B347 – Bamford AWG is an automatic…

This last weekend, we had the chance to finally visit Bahrain after almost 2 years of lock down and travel restrictions due to COVID19; and what better way to celebrate the occasion other than hosting av very private dinner with…

2021 is a very important year for the UAE as it marks its 50th anniversary since its inception. To celebrate this milestone, many brands decided to create special editions in a very limited quantity for the UAE market. Richemont Group…

2 years ago we started our first collaboration with Cartier and today we are proud to announce the second special order with the Pasha De Cartier AWC LE 50 Our Journey with Cartier started as you know in 2019, when…

Louis Moinet recently released a limited edition of 8 pieces called the Space Revolution – and it is already a contender at the GPHG 2021 for best Tourbillon Jean-Marie Shaller, the owner of the brand described this release as Art:…

In 2021 – we embarked in a new adventure with a brand – Holthinrich- that has been gaining a lot of momentum among the avid collectors in our region and the aficionados who are looking for something special to add…

Last year, we introduced the first ever Hoffman collaboration in the Middle East with a unique racing design combining the colors of Blue and Red – while many called it Superman or Pepsi; this was a great success for our…

1 June 2021, La Chaux-de-Fonds: The first timepiece borne of the recently announced partnership between Girard-Perregaux and Aston Martin has been revealed. The Tourbillon with Three Flying Bridges – Aston Martin Edition unites the watchmaking expertise of Girard-Perregaux with Aston…

Zelos releases the sequel to The Mirage ‘Halo’ model:The Mirage boasts a custom skeletonised 8days Twin Barrel Handwound movement by La Joux-Perret, triple sapphire crystals including asapphire dial, and four exotic case material options The Mirage 2represents the pinnacle of…

By now, I am assuming most of you have heard of Furlan Marri, whether you have seen their page on Instagram , the many posts influencers and watch journalists have been sharing on Social Media or even attended their latest…

In November 2019, while flipping on my Instagram feed, I noticed an ad from a brand called Hoffman. At first, I didn’t recognise the name but got caught by the vintage racing look of the chronograph watch – at that…

January 24, 2019: a date to be remembered for the Club history. Why? It was the first time the Cartier Middle East CEO and the club members meet over a dinner organised by Cartier for the Arab Watch Club. It…

Breitling announces the release of three limited edition watches exclusively for the Middle East region. The three Aviator 8 models, which are each available in a limited series of 100 or 250 pieces respectively, proudly showcase Eastern Arabic numerals on…

Schaffhausen, 15th October 2020 – IWC Schaffhausen complements its TOP GUN range of Pilot’s Watches with the Pilot’s Watch Chronograph TOP GUN Edition “SFTI”. The new model takes inspiration from the “Strike Fighter Tactics Instructor” watch, which was created in…

Geneva, October 2020 – Czapek & Cie teams up with Arab Watch Club to create a unique piece; Al Kanz: a Place Vendome model with an exceptional zoïsite dial – a world first – that will be auctioned by Christies…

The Alpine Eagle collection of sporty-chic timepieces spreads its wings, welcoming for the first time a flyback chronograph in a new 44 mm diameter case. Available in three versions – in Lucent Steel A223 with an Aletsch Blue or Pitch…

Elegance is a matter of simplicity With the L.U.C XP Il Sarto Kiton timepiece, Chopard is introducing its first partnership with the Kiton Ateliers, masters of Italian tailoring. This strictly limited edition of 100 ultra-thin watches in beadblasted DLC-coated steel…

Pride, along with excess, are part of Roger Dubuis’ mindset, a duality that allows unfettered exploring of new territories and the ability to demonstrate the other side of its “personality”: dramatic singularity. Indeed, powered by an obsessive quest for pleasure,…

A CONTEMPORARY TAKE ON TRADITION The Swiss Haute Horlogerie manufacturer evolves the Code 11.59 by Audemars Piguet collection with a new Selfwinding Flying Tourbillon Chronograph. For the first time ever, Audemars Piguet dares to combine the classicism and prestige of…

Shanghai, 09th September 2020 – Its looks are chic, its temperament sporty. A symbol of escapism and exploration, the 41 mm Overseas self-winding model, unveiled at the Watches Wonders Shanghai 2020 exhibition, combines for the first time its sleek silhouette…

Schaffhausen / Shanghai, 9th September 2020 – At the Watches &Wonders exhibition in Shanghai, IWC Schaffhausen presented the iconic Portugieser Chronograph on a stainless steel bracelet for the first time. Thanks to this new bracelet option, the elegant and sporty…

Geneva, August 2020 – After having successfully launched the Terre Adélie and Orion Nebula models in May (both sold out), Czapek & Cie unveils a special edition of its new Antarctique collection with a spectacular hand-varnished dial inspired by the…

The Tradition line draws its inspiration directly from the caliber of the subscription watch created by Breguet at the end of the eighteenth century. This new model offers an open view of the movement with all its architectural shapes and…

Breitling’s Endurance Pro, featuring a thermo-compensated SuperQuartz™ movement, is the ultimate athleisure watch positioned in the brand’s Professional range. Designed both as a lightweight watch for athletes and a casual, everyday sports chronograph, it is the perfect lightweight and lighthearted…

Moser & Cie. unveils the Streamliner Centre Seconds, which follows the self-winding Flyback chronograph launched in January 2020 as the second model in the Streamliner collection. “Streamliner” is a reference to the first high-speed trains from the Twenties and Thirties, whose…

Under the sign of mechanical exclusivity, De Bethune presents the “DB28 Steel Wheels Sapphire Tourbillon.” The alliance of sapphire transparency, integrated into the movement, with the famous De Bethune tourbillon, the lightest ever made. On the occasion of the Geneva…

The Cosmos Infinity Edition features no less than three exceptional complications. Firstly, a lyre-shaped Tourbillon cage is held in position by Girard-Perregaux’s signature ‘Neo Bridge’. Secondly, a terrestrial globe, positioned at 3 o’clock, proves an eye-catching means of conveying whether…

Girard-Perregaux is delighted to announce an exclusive distribution agreement with Wempe across Germany. To mark the occasion, the new Laureato Infinity Edition, available in a choice of 38mm and 42mm cases, will be sold exclusively across select Wempe points of…

Czapek & Cie unveils the Place Vendôme Tourbillon ‘Dark Matter’, the ‘rockest’ version of its most luxurious collection. Inspired by the Place Vendôme ‘Ombres’ in titanium, it features a black titanium case with ADLC coating and dark bridges with PVD…

Robert Greubel and Stephen Forsey unveil a new timepiece showcasing a large, high precision and inclined balance wheel within a 100 metres water resistant titanium case tailored for the most active lifestyle. The two inventor watchmakers took up the challenge…

In 1770, Ferdinand Berthoud was awarded the title of “Clockmaker and Mechanic by appointment to the French King and Navy”. Chronométrie Ferdinand Berthoud is celebrating this 250th anniversary by unveiling a new collection inspired by the Marine Clock No.6: the…

La Chaux-de-Fonds, 1 August, 2020 – Girard-Perregaux is pleased to unveil the Quasar Azure, a new iteration of the original Quasar encased in azure blue sapphire crystal, recalling the Manufactures first Bridges timepieces created in 1867. This new model is…

Driven by a passion for innovation, together with deep respect for its watchmaking heritage, Jaeger-LeCoultre this year reinterprets the chiming complications that have been a defining part of its long history: the minute repeater and the Memovox alarm. Despite being…

In this crowning expression of the ties binding H. Moser & Cie. and MB&F for more than ten years, Edouard Meylan and Maximilian Büsser have composed a duet recital in the form of an exceptional concerto for devotees of fine…

Zelos Watches has released their first halo watch model, named The Mirage. The Mirage represents the pinnacle of the company’s capabilities, and is a limited edition run of 10 pieces. It exudes rarity and class, paying respects to the origins of…

We are all going through tough times during this world pandemic; but we need to stay positive and support each other. For this reason, we decided to collaborate with Gshock and design a special watch with the support of 2…

Today we chat with the CEO of IWC – Christoph Grainger-Herr and discuss the latest news from Watches and Wonders and answer all your pending questions you suggested on our portal

Geneva, 1st May 2020: Czapek & Cie presents the new Quai des Bergues “Sursum Corda” – a unique piece created to celebrate the 175 year anniversary of the company and to demonstrate the beauty of craftsmanship and spirit of resilience…

The first observations pertaining to the natural resonance phenomenon were made by 17th century Dutch scientist Christiaan Huygens, fol- lowed by 18th century horologists Antide Janvier and Abraham-Louis Breguet, who developed timepieces based upon this principle. Since then, François-Paul Journe…

This week, we had the pleasure to sit down with Christian Selmoni, Vacheron Constantin Heritage & Style Director, and discuss a unique initiative that started around 2017 at Vacheron Constantin: Les Collectionneurs. What is this initiative about exactly? Christian Selmoni and a…

Today marks another milestone for the AWGshop as we proudly introduce our second edition for our online shop specifically designed with the spirit of the Middle East and keeping our authenticity of the shop theme intact. The Lundis Bleus 1100-LE…

For the very first time and to officially launch the AWG shop with a brand we all love and have great memories with – we present the Gshock GM-5600B Special Edition AWG limited to 30 pieces only. A very unique…

You probably all know by now, if you have been following me on Social Media that I have embarked on a new challenge and “hobby” since May 2019: Ultra Marathon running. I know usually people decide to take on running…

Had a great interview with Rijal Magazine about life, sports, watches and life motivation.. watch it here

After one year of planning and coordinating with our Russian counterparts at K.Chaykin and endless logistical nightmares to be able to collect our watches - we finally are able to reveal the latest Arab Watch Club Joker edition - the toughest project of them all.

9 months ago, we sat down with Czapek CEO Xavier and discussed an idea we had in mind to create a special edition for the Arab Watch Club members inspired by the Peregrine falcons

We had a heart to heart talk with Christian Knoop from IWC in the Dubai Mall Flagship store – Check out our interview!

For the First time in the Middle East, Cartier has decided to privatize its entire exhibition under Burj Khalifa to welcome the AWC members to an exclusive dinner with the new CEO of MENA.